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Inspiring Regional Development
Trail Blazing
Putting your region on the Map
| Presenters: |
Bill Dolan
Central Otago District Council |
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Mike Denton
Queensland Events Corporation Pty Ltd |
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Victoria Hindle
Westland District Council |
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Harry Broad
Department of Conservation |
Key Points
- Plan, plan, plan.
- Identify any obstacles and means of overcoming them.
- Ensure you have a good risk management structure in place.
- Consider adding value to an event by developing and promoting a brand.
- Maintain the quality of your product or service as new entrants come on board.
- Be aware that a high rate of growth can incur subsequent problems.
- Clusters must have a clear idea of where they are heading and what they hope to achieve.
- Small communities and large institutions can get together successfully.
- Consider the value of 'champions'.
- Events need to be innovative and focused.
- Think regionally, not locally.
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